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Preproduction: So you don't have to fix it in post.
Preproduction includes all of the choices you make prior to loading the production truck with gear.
How Different Generations Consume Video.
A given generational audience may choose to use one platform instead of another and prefer different types of videos compared to their older or younger counterparts.
How to leverage your video content for the greatest impact.
You can leverage your video content for the greatest impact by optimizing your video for different platforms, repurposing your video content, and thinking unconventionally.
Measuring Your Video’s ROI.
Determining your ROI will greatly benefit you in the long run as you apply what you learned about your video’s success to future projects, making each video you create more and more effective at reaching your goals.
10 Mistakes to Avoid While Planning Your Video & What You Should Do Instead.
If you keep these 10 things in mind while you’re planning your next project, you’ll take your video from good to great.
Curiosity is the cornerstone of creativity.
Curiosity is one of the factors that lead humans to discover, innovate, and evolve and without it, creativity and creative problem-solving simply can’t exist.
Social Media Videos: What You Need to Know for 2022.
Every organization has its own specific goals, and it’s no different when it comes to video marketing. But we can say with confidence that regardless of the specifics, video will help your organization meet its marketing goals.
How To Give Effective Feedback on a Video.
Whether you’re preparing for your first video project or diving into your 20th, here is a helpful guide for clients to give effective feedback.
The Value of Passion Projects.
We know creative endeavors have invaluable benefits, so we often pursue passion projects together as a team.
Recruitment 101: How Video Changes the Candidate Search.
An employee recruitment video gets you one step closer to finding those perfect candidates by setting your company apart and making lasting impressions on the right jobseekers.