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Storytelling Essentials: Building an Impactful Narrative.
Have you ever heard a funny story and tried to relay it back to a friend? Maybe you forgot details, or the timing was off. Maybe you had...
Jan 13


The Importance of B-Roll.
Even if you don’t know it by name, you are well acquainted with b-roll!
Oct 17, 2023


Curiosity Is the Cornerstone of Creativity.
You’ve probably heard about curiosity killing some feline friends (or foes depending on how you personally feel about them), but is there...
Jan 11, 2022


The Value of Passion Projects.
As creatives, we have a drive to create. Whether it’s with our hobbies of photography, fine art, cooking, etc. or more closely aligned...
Sep 21, 2021


The Power of Questioning Everything.
If you’re finding yourself completely stuck in your creative problem-solving process, it might be time to shift your focus from solutions...
Mar 2, 2021

Animation Can Bring Your Video Marketing Plan to Life.
Animation or motion graphics are great video marketing solutions, especially when circumstances such as time, budget, or safety don’t...
Nov 19, 2020


Stop Playing It Safe.
Everyone knows that taking a risk is dangerous. But what about playing it safe? While the consequences of a risky decision typically show...
Oct 22, 2020


6 Steps to Simplifying Complex Concepts With Video.
Video is the ideal medium for breaking down complex concepts, ideas, and structures. Video is useful in nearly any situation, and it is...
Mar 26, 2020


Art Direction: Turning Creativity Up to 11.
When you think of summer, what colors, textures, objects, sounds, and emotions come to mind? Maybe it’s bright blue skies, sand between...
Jul 9, 2019


Color Isn’t Black and White.
There’s a secret to great video content you may have never noticed—because, honestly, when it’s done well, you’re not really supposed to....
Jun 4, 2019


Show Don't Tell.
Every day, friends, family, businesses, nonprofit organizations and the media are competing for our attention. We’re drowning in...
May 1, 2019


Creative Success Is Never an Accident.
Do you remember what it was like to take a road trip before our smart phones came along? No? Well, I do. I remember having to pull out an...
Jan 10, 2018

Some Insight
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