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Jun 3, 2019
Color Isn’t Black and White.
There’s a secret to great video content you may have never noticed—because, honestly, when it’s done well, you’re not really supposed to....
May 1, 2019
Show Don't Tell.
Every day, friends, family, businesses, nonprofit organizations and the media are competing for our attention. We’re drowning in...
Mar 28, 2019
Digital Connections Can Still Be Authentic.
If you’re reading this hoping to find a magic potion to make digital relationships work, you may want to move along. There just isn't an...
Mar 5, 2019
Women Need a Seat at the Table.
When I earned my undergraduate degree in media arts, I was one of two women in my graduating class. And 20 years later, as I moved from...
Jan 30, 2019
A Video Production Team Adds Value to Your Budget.
The new year is ripe with opportunities, but it also requires making pivotal decisions for your marketing and communications plan—and...
Aug 13, 2018
Small Studios Have Bigger Hearts.
It doesn’t matter if you’re the CEO, executive director, or the VP of marketing at your organization, you work tirelessly to ensure your...
Jul 17, 2018
You Need a Video Content Development Guide.
We are frequently contacted by apologetic clients who admit they’re intimidated by the production process or don’t know how to get...
Jun 6, 2018
We Don’t Want To Be Your Video Vendor.
I know, I know. You’re reading that headline and thinking, “But, I thought video is what you do.” That’s true. Video is what we do. But...
Mar 8, 2018
I Trust You.
“I trust you” is one of the most powerful statements a leader can make. We say it among our team often. Why? Because it’s true, and the...
Jan 10, 2018
Creative Success Is Never an Accident.
Do you remember what it was like to take a road trip before our smart phones came along? No? Well, I do. I remember having to pull out an...
Nov 8, 2017
The Way We Do Things Is the Reason We Succeed.
Have you ever heard of the Rule of Thirds? It’s a photography and design philosophy, but you don’t have to be a designer or a...
Oct 11, 2017
Videos Work. Science Says So.
The most powerful medium is a sound investment. A smart organization should explore the return on investment of any messaging campaign,...
Sep 6, 2017
Good Enough is Not Good Enough.
Sixty thousand VHS tapes. Sixty thousand mailers. Believe it or not, that was what we were delivering per month when Karen joined David...
Some Insight
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