Skip to nav

Return to Excellence

Client: Michigan State University's Spartan Marching Band

As one of the most recognizable university marching bands, Michigan State University’s Spartan Marching Band deserves nothing but the best. With the theme of “Return to Excellence,” the video for the 2022 season peeked behind the curtain to highlight the hard work that goes into SMB’s awe-inspiring shows. This was achieved by doing something we’ve never done before—filming practices. Juxtaposing the practice shots with game-day footage solidified the path from their sweat on the practice field to excellence in the stadium.

For years we have proudly partnered with the Spartan Marching Band to deliver goosebump-inducing hype videos announcing their arrival on game days. The videos energize the 75,000 fans in the crowd just before the SMB takes the field.

Some Favorites

overlay?src0=https%3A%2F%2Fi.vimeocdn.com%2Fvideo%2F1654816364-712d893754414becf73b489c03b8dcd3daf2a6809246d72b3b5ba6153fd8eb0a-d_640x360&src1=http%3A%2F%2Ff.vimeocdn.com%2Fp%2Fimages%2Fcrawler_play.png

The Power of Rehabilitation Services

overlay?src0=https%3A%2F%2Fi.vimeocdn.com%2Fvideo%2F1088362791-c96bab104c9068d5ce54cbb367a5fd32a201269928535c2dd827e5a1dec2a527-d_640x360&src1=http%3A%2F%2Ff.vimeocdn.com%2Fp%2Fimages%2Fcrawler_play.png

Michigan Society of Anesthesiologists

overlay?src0=https%3A%2F%2Fi.vimeocdn.com%2Fvideo%2F992036122-94f73b9d5b0dbfc1d76442abc1af626776e069173a065d8697dea2cf3134ad4f-d_640x360&src1=http%3A%2F%2Ff.vimeocdn.com%2Fp%2Fimages%2Fcrawler_play.png

What We Cover Animated Video

overlay?src0=https%3A%2F%2Fi.vimeocdn.com%2Fvideo%2F992036521-bd8bf9948838f25e250fdf06c4e7ffd1d87b9572a52904d15c0073ce7bf20d9d-d_640x360&src1=http%3A%2F%2Ff.vimeocdn.com%2Fp%2Fimages%2Fcrawler_play.png

Detroit Drives Degrees 2020

overlay?src0=https%3A%2F%2Fi.vimeocdn.com%2Fvideo%2F824701314-7674ae41d0ccd5310d2a97717a2441fee76d403499b1b9de2e805c31790b854b-d_640x360&src1=http%3A%2F%2Ff.vimeocdn.com%2Fp%2Fimages%2Fcrawler_play.png

Michigan Association of Ambulance Services

overlay?src0=https%3A%2F%2Fi.vimeocdn.com%2Fvideo%2F1250182036-813b49b6e080238e3e0aa205adff1b916640135a5267533a4e0487184e901f9d-d_640x360&src1=http%3A%2F%2Ff.vimeocdn.com%2Fp%2Fimages%2Fcrawler_play.png

Buyer's Remorse

overlay?src0=https%3A%2F%2Fi.vimeocdn.com%2Fvideo%2F820633887-bc288031069c35da2a35f7738675dddd03d6b604798c302dbebe991ac3888a68-d_640x360&src1=http%3A%2F%2Ff.vimeocdn.com%2Fp%2Fimages%2Fcrawler_play.png

Brain Injury Rehabilitation: Colin's Story

overlay?src0=https%3A%2F%2Fi.vimeocdn.com%2Fvideo%2F723583853-ff95e0c185df1d507aad3dd3dfd3d41fa6787527511d13dbc1764a21921245b2-d_640x360&src1=http%3A%2F%2Ff.vimeocdn.com%2Fp%2Fimages%2Fcrawler_play.png

Supporting Veterans' Education Matters: Luke's Story

overlay?src0=https%3A%2F%2Fi.vimeocdn.com%2Fvideo%2F655325274-085a168a9311a83b8a5a2f19befbd3ec21c7983f58da1be5bde89de42eb2cc1b-d_640x360&src1=http%3A%2F%2Ff.vimeocdn.com%2Fp%2Fimages%2Fcrawler_play.png

Business Education Series

overlay?src0=https%3A%2F%2Fi.vimeocdn.com%2Fvideo%2F614843101-d3bb1d2a501cc9bd5daad41b41ca4f08ba1b4abc2fb6fcd2af1c7d249b669325-d_640x360&src1=http%3A%2F%2Ff.vimeocdn.com%2Fp%2Fimages%2Fcrawler_play.png

It's a Love Story!

overlay?src0=https%3A%2F%2Fi.vimeocdn.com%2Fvideo%2F655090423-1ad154b41e1cba522a2112af728de0bcf59b58520d2ae43dc730f886516246e4-d_640x360&src1=http%3A%2F%2Ff.vimeocdn.com%2Fp%2Fimages%2Fcrawler_play.png

Obsessed